When the GRAFT project was originally named, we had envisioned a couple of clever conventions. First, that GRAFT stood for Global Real-Time Authorizations and Funds Transfers, signifying the core function of what the GRAFT protocol does. The second is how GRAFT functions in the market at large, “grafting” the established systems of payments with the new breed of cryptocurrencies. We still like these ideas – they have an impact once people get them.
Unfortunately, the term “graft” also comes with a negative connotation when dealing with money.
This creates potential challenges for the GRAFT brand that could otherwise be avoided.
While we are still fond of the old name, we see this as an opportunity to engage in meaningful collaboration with our community in looking for potential alternatives to rebrand. To this end, we would like to open up a contest for the new name and see where it takes us.
The name should be short and easy to pronounce (even for non-native English speakers), while attempting to convey as many of the following attributes as possible:
- Secure / Private
- Decentralized
- Participation based
- Cool and Innovative
- Trustworthy
Optional criteria for the new name are direct or indirect associations with the payment industry, payment networks, and/or crypto.
The team will pare down the list to leave those that best reflect the original goals and principles of the project, check for availability, etc. The resulting names will then be put up for a vote by the community (including an option to keep the old name).
The award for the contest winner is 25,000 GRFT.
The contest will run for 2 weeks starting Feb1, but we may adjust that timeline based on the number of submissions. The timeframe for implementation (if new name is selected) will be established separately.
Please submit your entry(ies)
Checking for potential trademark issues and domain availability prior to submitting is appreciated (please don’t reserve the domain).
Best Regards,
GRAFT Team
** Similar rebranding efforts::
Dash Rebrand: https://www.dash.org/forum/threads/official-statement-on-rebranding-to-dash.4297/
Nano Rebrand: https://hackernoon.com/nano-rebrand-announcement-9101528a7b76
